Renato Zandoná

Code of Conscience

AKQA | Group Creative Director

It’s hard to stop humans from destroying our planet, but we can stop the machines they use.

In collaboration with companies and NGOs worldwide, we created open-source software that restricts the use of heavy-duty vehicles in protected areas.

The Code of Conscience combines data from the United Nations' World Database on Protected Areas with the geolocation of heavy-duty machinery. We also developed a small, low-cost chip to make the system available for all machines (including old models).

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Code of Conscience

Case Study

Code of Conscience

Chip

Code of Conscience

Raoni